Atithi Devo Bhava Analysis Paper

What is Atithi Devo Bhavah?

A leading initiative by Ministry of Tourism, Govt of India that will help tap into the full potential of tourism in India. Ministry of Tourism, Government of India has introduced " Atithi Devo Bhavah Program”- A in the country campaign that aims at sensitising key stakeholders towards visitors, through a technique of training and orientation. The endeavour is to boost travel and leisure in India, which in turn would act as a catalyst to get India's economical growth. To launch a national level initiative that works at a large number of levels to deal with all the above concerns.

Atithi Devo Bhava aims at creating awareness about the effects of tourism and sensitizing persons about preservation of our wealthy heritage & culture, sanitation and warm hospitality. It also re-instills a sense of responsibility towards tourists and re-enforces the confidence of foreign visitor towards India as a preferred holiday destination.

The entire principle is designed to complement the ‘Incredible India' Plan. To Top rated

Why Atithi Devo Bhavah?

Recently we had 3. 3 mil visitors, however when you consider that Singapore gets 7 , 000, 000 a year. Asia 9. 6 million 12 months. Malaysia 11. 5 mil.

There is no good reason that we won't be able to aim to increase our amounts by 100%. And that as well would be just a beginning. Even so to do this we should change each of our attitude towards those who pay us a visit. Often travelers are Mistreated, Cheated and rudely handled.

It's basic logic, in the event that someone in a house is definitely rude for you, as a guests, you don't encourage your friends and relations to look there.

This can be perhaps the reason in spite of a wonderful wealth of Tourism hot spots, Cultural Destinations, Natural Wonders and Places for the soul, India still basically amongst the best 15 tourist destinations Of the world. Enough time has definitely come to get together to modify this.

To improve our attitude.

We've lost touch with the hospitality i was famous for. Today it's a period that we try to make it a part of us again. To Leading

Inspiration in back of Atithi Devo Bhavah?

Respect has always been a fundamental element of the American indian soul. By time immemorial we certainly have always respectable - The teachers, each of our elders, the parents And our friends

Perhaps this is why a great Indian Emperor when observed

'In Hindustan each of our manner is incredibly respectful and our hearts are always open'

In many ways, during that time India was your ultimate destination for the enlightened travelers. Right now, thousands of years afterwards, we can deliver that golden age back again.

This motivated us to go back to those years, when Indian hospitality set the standard for the world

And we found the keystone of what we wish to accomplish

Or guest is blessed.

Our visitor is God.

That the way you arrive at our task called

'Atithi Devo Bhavah'

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The seven point Atithi Devo Bhavah Plan

Atithi Devo Bhavah is a 7 level program of hospitality and training

Samvedan Sheelta or perhaps Sesitisation-

Here we will sensitise the various sections of the tourism market about how each of them to lead for the expansion of the travel and leisure industry and exactly how they will take advantage of it.

Prashikshan or Schooling and Debut ? initiation ? inauguration ? introduction -

This requires explaining to them the demands and requirement of the traveler, how they should reply and behave in order to gratify them demands and satisfy those expectations.

Prerna or perhaps Motivation --

This is inspiration to participate in this program through various procedures e. g. awards to find the best worker in the segment. Because when you are encouraged you can do amazing things.

Pramani Karan or Certification -

Recognition to ensure specifications shall be done at an appropriate stage inside the training program

Pratipushti or Opinions -

Feedback shall be obtained from tourists regarding the Assistance they have received and the knowledge they had, to be able to improve the training curriculum on a constant basis

Samanya Bodh or General Consciousness -

The mass media conversation campaign will be undertaken...



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